VFA's Blog

April 23, 2019

Work is getting to be really busy.  I've realized that, though I really focus on forecasting, this industry has a lot of need for more customized or generalized financial help.  And I build really great financials.  So, I've been lucky to get to do that for a lot of yo...

November 13, 2018

Three weeks ago, I posted my first installment of this series about the coming Grapepocalypse, which discussed the effects of the changing grape market cycle.  I promised some more doom and gloom, but it took me a bit to get this article out.  Unfortunately, both of my...

October 24, 2018

Lately, there has been a lot of talk about how we’re due to see a downturn in the wine market.  As those of you who have gotten a glass of wine with me anytime since 2012 probably know, I’ve been predicting a peak in wine grape prices in 2018. 

Over the past 6 year...

June 13, 2018

In a previous post, I put up a new Grape Data Tool tutorial video explaining how to use the tool to evaluate Cabernet Sauvignon prices by percentile.  The tutorial focused on Mendocino, Lake, Sonoma and Napa Counties.  In previous blog posts, I shared some findings on...

March 2, 2017

I have an article coming out in Wines & Vines, if it’s not already out.  In the article, I look into growers turning to bulk wine production.  One of the issues I look at it is the comparative volatility in the bulk wine market, versus the grape market.  I wanted to ma...

July 16, 2015

As part of my push to release graphs I have made to the industry for their use, I am posting this graph that shows for five top varietals, what the average price per ton was in District 3, the average tons per acre and the total revenue per acre.  District 3 is Sonomar...

March 16, 2015

District 3 Chardonnay Update

 

For someone in Sonoma County and/or the wine industry, Sonoma County means Dry Creek Zinfandel, Alexander Valley Cab and great Pinot Noir and Chardonnay from the Russian River Valley and the Sonoma Coast.  But to most of the country, Sonoma...

March 11, 2015

Sonoma County Zinfandel Update

 

In 2013, District 3 Zinfandel sold for an average of $2498.88 per ton.  In case you’re not familiar with the USDA’s pricing districts, District 3 consists of Sonoma and Marin Counties.  I had predicted that average price per ton woul...

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Stay tuned to VFA's blog to follow grape price trends and for information and advice relevant to the business of running a vineyard.  You can browse articles to the left, via the pull-down archive menu or by searching for specific article tags.

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